BACHELOR OF MANAGEMENT STUDIES

Three- Year Bachelor of Management Studies (BMS) (Divided into Six Semesters) The objectives of the programme, as cited by the University of Mumbai, are as follows:-
a) To create for the students of the University of Mumbai an additional avenue of self-employment and also to benefit industry by providing them with suitable persons.
b) To prepare students to exploit opportunities being newly created in the Management Profession.
c) To provide adequate basic understanding about Management Education to the students.
d) To give an adequate exposure to operational environment in the field of Management.
e) To inculcate training in the use of the modern technology for the benefit of all parties concerned.

The programme shall consist of 39 theory courses and 1 project work.
I) The scheme of courses shall be as follows:

FYBMS: Semester – I

1.1 Introduction to Financial Accounts
1.2 Business Law
1.3 Business Statistics
1.4 Business Communication
1.5 Foundation Course – I
1.6 Foundation of Human Skills
1.7 Business Economics – I

FYBMS: Semester – II

2.1 Principles of Marketing
2.2 Industrial Law
2.3 Business Mathematics
2.4 Business Communication – II
2.5 Foundation Course – Value Education & Soft Skill – II
2.6 Business Environment
2.7 Principles of Management

SYBMS: Semester – III

*Any one elective group to be selected by the learner.
• Marketing Electives
3.1 Consumer Behaviour
3.2 Advertising

• Human Resource Electives:
3.1 Recruitment & Selection
3.2 Organizational Behaviour & HRM

• Compulsory Course
3.3 Information Technology in Business Management – I
3.4 Foundation Course – III (Environmental Management)
3.5 Business Planning & Entrepreneurial Management
3.6 Accounting for Managerial Decisions
3.7 Strategic Management

*Group selected in semester III will continue in semester IV, V & VI

SYBMS: Semester-IV
• Marketing Electives:
4.1 Integrated Marketing Communication
4.2 Rural Marketing

• Human Resource Electives
4.1 Training & Development in HRM
4.2 Change Management

• Compulsory Courses
4.3 Information Technology in Business Management- II
4.4 Business Economics – II
4.5 Business Research Methods
4.6 Foundation Course – IV (Ethics & Governance)
4.7 Production & Total Quality Management

BMS- Third Year: Semester –V Compulsory Courses:

5.1 Logistics & Supply Chain Management
5.2 Corporate Communication & Public Relations

Marketing Group- Electives:
5.3 Services Marketing
5.4 E-Commerce & Digital Marketing
5.5 Sales & Distribution Management
5.6 Customer Relationship Management

Human Resource Group- Electives
5.3 Finance for HR Resources & Compensation Management
5.4 Strategic Human Resource Management & HR Policies
5.5 Performance Management & Career Planning
5.6 Talent & Competency Management

Third Year: Semester VI Compulsory Courses
6.1 Operation Research
6.2 Project Work

Marketing Group-Electives
6.3 Brand Management
6.4 Retail Management
6.5 International Marketing
6.6 Media Planning & Management

Human Resource Group-Electives
6.3 HRM in Global Perspective
6.4 Organisational Development
6.5 HRM in Service Sector Management
6.6 Indian Ethos in Management

Admission to First Year Programmes 2024-25

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